Name: The importance of cruise visitors to small local businesses
Uploaded: 2026-03-09T16:02:11.000Z
Channel: CLIA | Cruise Lines International Association
Description: Robert Murphy, founder of Alaska X, a locally owned tour company focused on affordable, immersive experiences in the remote Alaskan wilderness, shares his perspective on the importance of cruise visitors to small local businesses like his — and why communicating the benefits of cruise tourism to local communities matters.

Robert Murphy, founder of Alaska X, a locally owned tour company focused on affordable, immersive experiences in the remote Alaskan wilderness, shares his perspective on the importance of cruise visitors to small local businesses like his — and why communicating the benefits of cruise tourism to local communities matters.